First 3 things to Consider in Starting a Business in Africa

In this episode, I discuss what I consider as the first 3 pertinent conditions to consider when you think of starting a business. The notes are below;

Who can start a business?

  1. You don’t need a university degree
  2. You don’t necessarily need a bunch of money in the bank
  3. A business experience is not a necessity

But 2 main things that you require to be successful in any business venture:

  1. A good plan
  2. A strong drive and the ability to bounce back

The 3 things to consider that I will be discussing are:

  1. Evaluating yourself
  2. Thinking of a business idea
  3. Doing a market research
  1. Evaluating yourself

A key question that you have to ask yourself is: Why do I want to start a business?

Once you have a reason, there are several other questions to ask yourself:

  1. What skills do you have?
  2. What are you passionate about?
  3. What kind of lifestyle do you want to live?

Honesty is key here

  • Thinking of a business idea

If you already have a business idea then this part will probably not apply to you

Ways to come up with one;

  1. Ask yourself what’s next
  2. Fix something that bugs you
  3. Finding a new way of doing something does already existing
  4. Provide a cheaper alternative to something or a better
  • Doing a market research

Set objectives

Is anyone else doing what you want to do?


  1. similar products or services
  2. competitors
  3. potential partners

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